Birmingham City University: PS095 Media Buying Design and Digital Services Framework Agreement

UK-Birmingham: Advertising and marketing services.
Section I: Contracting Authority
      I.1) Name and addresses
             Birmingham City University
             Joseph Priestley Building, Cardigan Street, Birmingham, B4 7BD, United Kingdom
             Tel. +44 01213317677, Email: procurement@bcu.ac.uk
             Contact: Alison Atkinson
             Main Address: https://www.delta-escourcing.com/delta, Address of the buyer profile: www.bcu.ac.uk
             NUTS Code: UKG31
      I.2) Joint procurement
      The contract involves joint procurement: No.
      In the case of joint procurement involving different countries, state applicable national procurement law: Not provided       
      The contract is awarded by a central purchasing body: No.
      I.3) Communication
      Access to the procurement documents is restricted. Further information can be obtained at: https://www.delta-escourcing.com/delta
      Additional information can be obtained from: the abovementioned address
      Tenders or requests to participate must be sent electronically via https://www.delta-escourcing.com/delta to the abovementioned address       
      Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: Not provided
      I.4) Type of the contracting authority
            Body governed by public law
      I.5) Main activity
            Education

Section II: Object
II.1) Scope of the procurement
      II.1.1) Title: PS095 Media Buying Design and Digital Services Framework Agreement       
      Reference Number: Ref: PS095
      II.1.2) Main CPV Code:
      79340000 - Advertising and marketing services.

      II.1.3) Type of contract: SERVICES
      II.1.4) Short description: Birmingham City University (BCU) is looking to work with several design suppliers and an outdoor media buyer to support their undergraduate, postgraduate and international recruitment marketing. To reflect the wide-ranging nature of this work, the procurement process has been broken down into two separate lots:
Lot 1: Media Buying – Outdoor Media
Lot 2: Creative Services – Design Services       
      II.1.5) Estimated total value:
      Value excluding VAT: 6,796,000       
      Currency: GBP
      II.1.6) Information about lots:
      This contract is divided into lots: Yes       
      Tenders may be submitted for: All lots
      Maximum number of lots that may be awarded to one tenderer: 2
      The contracting authority reserves the right to award contracts combining the following lots or groups of lots: Refer to tender documents

II.2) Description
II.2) Description Lot No. 1
      
      II.2.1) Title: Lot 1: Media Buying – Outdoor Media       
      Lot No: 2 Lots       
      II.2.2) Additional CPV codes:
      79342000 - Marketing services.
      JA09-5 - Multimedia
      
      II.2.3) Place of performance:
      UKG31 Birmingham
      
      II.2.4) Description of procurement: The University wishes to work with a single specialist outdoor media supplier to respond to specific tactical requirements. Further information can be found in the tender documents.
      II.2.5) Award criteria:
            Price is not the only award criterion and all criteria are stated only in the procurement documents            
      II.2.6) Estimated value:
      Value excluding VAT: 4,000,000       
      Currency: GBP       
      II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
      Duration in months: 48       
      This contract is subject to renewal: Yes       
      Description of renewals: The Framework will last for the period of 2 years with, an option to extend for a further period of 12 months and an additional 12 months thereafter - a total extension period of 24 months and a total possible framework period of 48 months.
      
      II.2.10) Information about variants:
      Variants will be accepted: No
      II.2.11) Information about options:
      Options:       No             
      Description of options: Not provided
      II.2.12) Information about electronic catalogues:
      Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
      II.2.13) Information about European Union funds:
      The procurement is related to a project and/or programme financed by European Union funds: Yes       
      Identification of the project: This tender may be part funded by the European Regional Development Fund             
      II.2.14) Additional information: Refer to the tender documents       
II.2) Description Lot No. 2
      
      II.2.1) Title: Lot 2 - Creative Services - Design Services       
      Lot No: Lot 2       
      II.2.2) Additional CPV codes:
      79342000 - Marketing services.
      
      II.2.3) Place of performance:
      UKG31 Birmingham
      
      II.2.4) Description of procurement: Birmingham City University (BCU) is looking to work with several design suppliers and an outdoor media buyer to support their undergraduate, postgraduate and international recruitment marketing.
      II.2.5) Award criteria:
            Price is not the only award criterion and all criteria are stated only in the procurement documents            
      II.2.6) Estimated value:
      Value excluding VAT: 100,000       
      Currency: GBP       
      II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
      Duration in months: 48       
      This contract is subject to renewal: Yes       
      Description of renewals: Media Buying Design and Digital Services Framework Agreement for the period of 2 years with, an option to extend for a further period of 12 months and an additional 12 months thereafter - a total extension period of 24 months and a total possible Framework period of 48 months.
      
      II.2.10) Information about variants:
      Variants will be accepted: No
      II.2.11) Information about options:
      Options:       No             
      Description of options: Not provided
      II.2.12) Information about electronic catalogues:
      Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
      II.2.13) Information about European Union funds:
      The procurement is related to a project and/or programme financed by European Union funds: Yes       
      Identification of the project: This tender may be part funded by the European Regional Development Fund             
      II.2.14) Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/66SHXXV6NQ       


Section III: Legal, Economic, Financial And Technical Information
   III.1) Conditions for participation
      III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
      List and brief description of conditions:          
      Refer to tender documents    
      III.1.2) Economic and financial standing          
      Selection criteria as stated in the procurement documents       
      List and brief description of selection criteria:       
      Not Provided    
      Minimum level(s) of standards possibly required (if applicable) :       
      Not Provided    
      III.1.3) Technical and professional ability    
      Selection criteria as stated in the procurement documents
      List and brief description of selection criteria:       
      Not Provided      
      Minimum level(s) of standards possibly required (if applicable) :          
      Not Provided   
      III.1.5) Information about reserved contracts (if applicable)   
      The contract is reserved to sheltered workshops and economic operators aiming at the social and professional integration of disabled or disadvantaged persons: No       
      The execution of the contract is restricted to the framework of sheltered employment programmes: No    
      
   III.2) Conditions related to the contract
      III.2.1) Information about a particular profession    
      Reference to the relevant law, regulation or administrative provision:          
      Not Provided    
      III.2.2) Contract performance conditions       
      Refer to tender documents          
      III.2.3) Information about staff responsible for the performance of the contract
      Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract: No

Section IV: Procedure
   IV.1) Description OPEN
      IV.1.1) Type of procedure: Open   
   
   IV.1.3) Information about a framework agreement or a dynamic purchasing system    
         The procurement involves the establishment of a framework agreement    
         Framework agreement with several operators       
         Envisaged maximum number of participants to the framework agreement: 7           
         In the case of framework agreements justification for any duration exceeding 4 years: Not Provided    
   
   
   IV.1.6) Information about electronic auction:
      An electronic auction will be used: No
      Additional information about electronic auction: Not provided
   IV.1.8) Information about the Government Procurement Agreement (GPA)
      The procurement is covered by the Government Procurement Agreement: Yes       
   IV.2) Administrative information
      IV.2.1) Previous publication concerning this procedure:
         Notice number in the OJ S: 2019/S 027 - 060398       
      IV.2.2) Time limit for receipt of tenders or requests to participate
       Date: 14/04/2023 Time: 12:00
            
      IV.2.4) Languages in which tenders or requests to participate may be submitted: English,       
      IV.2.6) Minimum time frame during which the tenderer must maintain the tender:
         Until: 31/07/2023
      
      IV.2.7) Conditions for opening of tenders:
         Date: 14/04/2023
         Time: 12:00
         Place:
         https://www.delta-escourcing.com/delta
      

Section VI: Complementary Information
   VI.1) Information about recurrence
   This is a recurrent procurement: Yes    
   Estimated timing for further notices to be published: 2 - 4 years
   VI.2) Information about electronic workflows
   Electronic ordering will be used Yes       
   Electronic invoicing will be accepted Yes       
   Electronic payment will be used Yes       
   VI.3) Additional Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.Refer to the tender documents
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-Birmingham:-Advertising-and-marketing-services./66SHXXV6NQ

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/66SHXXV6NQ
   VI.4) Procedures for review
   VI.4.1) Review body:
             Birmingham City University
       https://www.bcu.ac.uk/, 15 Bartholomew Row, Birmingham, Birmingham, B5 5JU, United Kingdom
       Tel. +44 7858682670, Email: alison.atkinson@bcu.ac.uk
   VI.4.2) Body responsible for mediation procedures:
Not provided
   VI.4.3) Review procedure
   Precise information on deadline(s) for review procedures:    
    Not Provided    
   VI.4.4) Service from which information about the lodging of appeals may be obtained:
Not provided
   VI.5) Date Of Dispatch Of This Notice: 07/03/2023

Annex A