British Library: 002087 Media Buying Advertising and Planning Framework

  British Library is using Delta eSourcing to run this tender exercise

Notice Summary
Title: 002087 Media Buying Advertising and Planning Framework
Notice type: Contract Notice
Authority: British Library
Nature of contract: Services
Procedure: Negotiated
Short Description: The British Library (BL) is leading a collaborative tender with the DCMS institutions to set up a Framework Agreement to deliver their Media Buying Advertising and Planning. The primary organisations expected to utilise this arrangement as Contracting Authorities are: City of London Corporation (Barbican and Tower Bridge) British Library British Museum Museum of London National Army Museum National Gallery Natural History Museum National Museums and Galleries on Merseyside (NML) National Portrait Gallery Oxford University Gardens, Libraries and Museums Royal Botanic Gardens Kew Science Museum Group Tate The National Archives V&A
Published: 09/06/2023 11:10
Please note that the deadline for response to this opportunity has passed. However, you can still register or log-into the Delta eSourcing solution to prepare your Supplier Profile for future opportunities.

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UK-London: Advertising and marketing services.
Section I: Contracting Authority
      I.1) Name and addresses
             British Library, United Kingdom
             96 Euston Road, London, NW1 2DB, United Kingdom
             Tel. +44 1937546387, Email: andy.kemp@bl.uk
             Contact: Andy Kemp
             Main Address: https://www.delta-esourcing.com/, Address of the buyer profile: https://www.delta-esourcing.com/
             NUTS Code: UK
      I.2) Joint procurement
      The contract involves joint procurement: No.
      In the case of joint procurement involving different countries, state applicable national procurement law: Not provided       
      The contract is awarded by a central purchasing body: No.
      I.3) Communication
      The procurement documents are available for unrestricted and full direct access, free of charge, at: https://www.delta-esourcing.com/tenders/UK-UK-London:-Advertising-and-marketing-services./A5HQ6F6S84
      Additional information can be obtained from: the abovementioned address
      Tenders or requests to participate must be sent electronically via https://www.delta-esourcing.com to the abovementioned address       
      Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: https://www.delta-esourcing.com
      I.4) Type of the contracting authority
            Body governed by public law
      I.5) Main activity
            Recreation, culture and religion

Section II: Object
II.1) Scope of the procurement
      II.1.1) Title: 002087 Media Buying Advertising and Planning Framework       
      Reference Number: 002087
      II.1.2) Main CPV Code:
      79340000 - Advertising and marketing services.

      II.1.3) Type of contract: SERVICES
      II.1.4) Short description: The British Library (BL) is leading a collaborative tender with the DCMS institutions to set up a Framework Agreement to deliver their Media Buying Advertising and Planning.
The primary organisations expected to utilise this arrangement as Contracting Authorities are:

City of London Corporation (Barbican and Tower Bridge)
British Library
British Museum
Museum of London
National Army Museum
National Gallery
Natural History Museum
National Museums and Galleries on Merseyside (NML)
National Portrait Gallery
Oxford University Gardens, Libraries and Museums
Royal Botanic Gardens Kew
Science Museum Group
Tate
The National Archives
V&A       
      II.1.5) Estimated total value:
      Value excluding VAT: 16,000,000       
      Currency: GBP
      II.1.6) Information about lots:
      This contract is divided into lots: No       
   
II.2) Description
      
      II.2.2) Additional CPV codes:
      79340000 - Advertising and marketing services.
      
      II.2.3) Place of performance:
      UK UNITED KINGDOM
      
      II.2.4) Description of procurement: The British Library (BL) is leading a collaborative tender with the Museum of London, Kew Gardens and DCMS Museums and Galleries to set up a Framework Agreement to deliver their Media Buying Advertising and Planning.
The primary organisations expected to utilise this arrangement as Contracting Authorities are:

City of London Corporation https://www.barbican.org.uk/ (Barbican and Tower Bridge)
British Library https://www.bl.uk/
British Museum http://www.britishmuseum.org/
Museum of London https://www.museumoflondon.org.uk/museum-london
National Army Museum https://www.nam.ac.uk/
National Gallery https://www.nationalgallery.org.uk/
Natural History Museum http://www.nhm.ac.uk/
National Museums and Galleries on Merseyside (NML), https://www.liverpoolmuseums.org.uk/
National Portrait Gallery https://www.npg.org.uk/
Oxford University Gardens, Libraries and Museums
Royal Botanic Gardens Kew https://www.kew.org/
Science Museum Group https://group.sciencemuseum.org.uk/
Tate http://www.tate.org.uk/
The National Archives https://www.nationalarchives.gov.uk/
V&A https://www.vam.ac.uk/

With the permission of the British Library’s Contract Managers, any charitably funded organisation or Government funded public body will have access to this Framework Agreement.

The purpose of this procurement is to source one supplier demonstrating the capability and capacity to deliver services providing the optimal mix of quality and cost across all aspects of media planning and buying within the current landscape.
      II.2.5) Award criteria:
            Price is not the only award criterion and all criteria are stated only in the procurement documents            
      II.2.6) Estimated value:
      Value excluding VAT: 16,000,000       
      Currency: GBP       
      II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
      Duration in months: 48       
      This contract is subject to renewal: Yes       
      Description of renewals: 1 x 12 month optional extension
      II.2.9) Information about the limits on the number of candidates to be invited:
             Envisaged minimum number: 5
             
      Objective criteria for choosing the limited number of candidates: Not provided
      II.2.10) Information about variants:
      Variants will be accepted: Yes
      II.2.11) Information about options:
      Options:       No             
      Description of options: Not provided
      II.2.12) Information about electronic catalogues:
      Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
      II.2.13) Information about European Union funds:
      The procurement is related to a project and/or programme financed by European Union funds: No       
      Identification of the project: Not provided             
      II.2.14) Additional information: Not provided       


Section III: Legal, Economic, Financial And Technical Information
   III.1) Conditions for participation
      III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
      List and brief description of conditions:          
      Not Provided       
      III.1.2) Economic and financial standing          
      Selection criteria as stated in the procurement documents       
      List and brief description of selection criteria:       
      Not Provided    
      Minimum level(s) of standards possibly required (if applicable) :       
      Not Provided    
      III.1.3) Technical and professional ability    
      Selection criteria as stated in the procurement documents
      List and brief description of selection criteria:       
      Not Provided      
      Minimum level(s) of standards possibly required (if applicable) :          
      Not Provided   
      III.1.5) Information about reserved contracts (if applicable)   
      The contract is reserved to sheltered workshops and economic operators aiming at the social and professional integration of disabled or disadvantaged persons: No       
      The execution of the contract is restricted to the framework of sheltered employment programmes: No    
      
   III.2) Conditions related to the contract
      III.2.1) Information about a particular profession    
      Reference to the relevant law, regulation or administrative provision:          
      Not Provided    
      III.2.2) Contract performance conditions          
      Not Provided          
      III.2.3) Information about staff responsible for the performance of the contract
      Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract: No

Section IV: Procedure
   IV.1) Description NEGOTIATED
      IV.1.1) Type of procedure:   
   
   IV.1.3) Information about a framework agreement or a dynamic purchasing system    
         The procurement involves the establishment of a framework agreement    
         Framework agreement with a single operator       
         Envisaged maximum number of participants to the framework agreement:
Not Provided           
         In the case of framework agreements justification for any duration exceeding 4 years: Not Provided    
   IV.1.4) Information about reduction of the number of solutions or tenders during negotiation or dialogue: No.
   IV.1.5) Information about negotiation: Yes.
   IV.1.6) Information about electronic auction:
      An electronic auction will be used: No
      Additional information about electronic auction: Not provided
   IV.1.8) Information about the Government Procurement Agreement (GPA)
      The procurement is covered by the Government Procurement Agreement: Yes       
   IV.2) Administrative information
      IV.2.1) Previous publication concerning this procedure:
         Notice number in the OJ S: 2023/S 000 - 014472       
      IV.2.2) Time limit for receipt of tenders or requests to participate
       Date: 10/07/2023 Time: 12:00
      IV.2.3) Estimated date of dispatch of invitations to tender or to participate to selected candidates: 27/07/2023       
      IV.2.4) Languages in which tenders or requests to participate may be submitted: English,       
      IV.2.6) Minimum time frame during which the tenderer must maintain the tender: Not Provided      
      

Section VI: Complementary Information
   VI.1) Information about recurrence
   This is a recurrent procurement: No    
   Estimated timing for further notices to be published: Not provided
   VI.2) Information about electronic workflows
   Electronic ordering will be used No       
   Electronic invoicing will be accepted Yes       
   Electronic payment will be used Yes       
   VI.3) Additional Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.The primary organisations expected to utilise this arrangement as Contracting Authorities are listed below. British Library’s Contract Managers, With the permission of the British Library any charitably funded organisation or Government funded public body will have access to this Framework Agreement.

City of London Corporation https://www.barbican.org.uk/ (Barbican and Tower Bridge)
British Library https://www.bl.uk/
British Museum http://www.britishmuseum.org/
Museum of London https://www.museumoflondon.org.uk/museum-london
National Army Museum https://www.nam.ac.uk/
National Gallery https://www.nationalgallery.org.uk/
Natural History Museum http://www.nhm.ac.uk/
National Museums and Galleries on Merseyside (NML), https://www.liverpoolmuseums.org.uk/
National Portrait Gallery https://www.npg.org.uk/
Oxford University Gardens, Libraries and Museums
Royal Botanic Gardens Kew https://www.kew.org/
Science Museum Group https://group.sciencemuseum.org.uk/
Tate http://www.tate.org.uk/
The National Archives https://www.nationalarchives.gov.uk/
V&A https://www.vam.ac.uk/
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-London:-Advertising-and-marketing-services./A5HQ6F6S84

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/A5HQ6F6S84
   VI.4) Procedures for review
   VI.4.1) Review body:
             British Library
       96 Euston Road, London, NW1 2DB, United Kingdom
       Email: andy.kemp@bl.uk
   VI.4.2) Body responsible for mediation procedures:
Not provided
   VI.4.3) Review procedure
   Precise information on deadline(s) for review procedures:    
    Not Provided    
   VI.4.4) Service from which information about the lodging of appeals may be obtained:
Not provided
   VI.5) Date Of Dispatch Of This Notice: 09/06/2023

Annex A


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View Award Notice

UK-London: Advertising and marketing services.

Section I: Contracting Authority

   I.1) Name, Addresses and Contact Point(s):
       British Library, United Kingdom
       96 Euston Road, London, NW1 2DB, United Kingdom
       Tel. +44 1937546387, Email: andy.kemp@bl.uk
       Contact: Andy Kemp
       Main Address: https://www.delta-esourcing.com/, Address of the buyer profile: https://www.delta-esourcing.com/
       NUTS Code: UK

   I.2) Joint procurement:
      The contract involves joint procurement: No          
      In the case of joint procurement involving different countries, state applicable national procurement law: Not Provided
      The contract is awarded by a central purchasing body: No

   I.4)Type of the contracting authority:
      Body governed by public law

   I.5) Main activity:
      Recreation, culture and religion

Section II: Object Of The Contract

   II.1) Scope of the procurement

      II.1.1) Title: 002087 Media Buying Advertising and Planning Framework            
      Reference number: 002087

      II.1.2) Main CPV code:
         79340000 - Advertising and marketing services.


      II.1.3) Type of contract: SERVICES

      II.1.4) Short description: The British Library (BL) is leading a collaborative tender with the DCMS institutions to set up a Framework Agreement to deliver their Media Buying Advertising and Planning. The primary organisations expected to utilise this arrangement as Contracting Authorities are: City of London Corporation (Barbican and Tower Bridge) British Library British Museum Museum of London National Army Museum National Gallery Natural History Museum National Museums and Galleries on Merseyside (NML) National Portrait Gallery Oxford University Gardens, Libraries and Museums Royal Botanic Gardens Kew Science Museum Group Tate The National Archives V&A

      II.1.6) Information about lots
         This contract is divided into lots: No
            
      II.1.7) Total value of the procurement (excluding VAT)
          Value: 16,000,000
                  
         Currency:GBP            

   II.2) Description

      II.2.2) Additional CPV code(s):
            79340000 - Advertising and marketing services.


      II.2.3) Place of performance
      Nuts code:
      UK - UNITED KINGDOM
   
      Main site or place of performance:
      UNITED KINGDOM
             

      II.2.4) Description of the procurement: The British Library (BL) is leading a collaborative tender with the Museum of London, Kew Gardens and DCMS Museums and Galleries to set up a Framework Agreement to deliver their Media Buying Advertising and Planning. The primary organisations expected to utilise this arrangement as Contracting Authorities are: City of London Corporation https://www.barbican.org.uk/ (Barbican and Tower Bridge) British Library https://www.bl.uk/ British Museum http://www.britishmuseum.org/ Museum of London https://www.museumoflondon.org.uk/museum-london National Army Museum https://www.nam.ac.uk/ National Gallery https://www.nationalgallery.org.uk/ Natural History Museum http://www.nhm.ac.uk/ National Museums and Galleries on Merseyside (NML), https://www.liverpoolmuseums.org.uk/ National Portrait Gallery https://www.npg.org.uk/ Oxford University Gardens, Libraries and Museums Royal Botanic Gardens Kew https://www.kew.org/ Science Museum Group https://group.sciencemuseum.org.uk/ Tate http://www.tate.org.uk/ The National Archives https://www.nationalarchives.gov.uk/ V&A https://www.vam.ac.uk/ With the permission of the British Library’s Contract Managers, any charitably funded organisation or Government funded public body will have access to this Framework Agreement. The purpose of this procurement is to source one supplier demonstrating the capability and capacity to deliver services providing the optimal mix of quality and cost across all aspects of media planning and buying within the current landscape.

      II.2.5) Award criteria:
      Quality criterion - Name: Quality / Weighting: 60
                  
      Cost criterion - Name: Cost / Weighting: 40
            

      II.2.11) Information about options
         Options: No
         

      II.2.13) Information about European Union funds
         The procurement is related to a project and/or programme financed by European Union funds: No
         

      II.2.14) Additional information: Not Provided


Section IV: Procedure

IV.1) Description

   IV.1.1)Type of procedure: Competitive procedure with negotiation


   IV.1.3) Information about a framework agreement or a dynamic purchasing system
      The procurement involves the establishment of a framework agreement: No       
      

   IV.1.6) Information about electronic auction
      An electronic auction has been used: No

   IV.1.8) Information about the Government Procurement Agreement (GPA)
      The procurement is covered by the Government Procurement Agreement: Yes

IV.2) Administrative information

   IV.2.1) Previous publication concerning this procedure
       Notice number in the OJEU: 2023/S 000-014472
      
   

   IV.2.9) Information about termination of call for competition in the form of a prior information notice
      The contracting authority will not award any further contracts based on the above prior information notice: No

Section V: Award of contract

Award Of Contract (No.1)

   Contract No: 002087 Media Buying Advertising and Planning Framework    
   Lot Number: Not Provided    
   Title: Not Provided

   A contract/lot is awarded: Yes


   V.2) Award of contract

      V.2.1) Date of conclusion of the contract: 30/11/2023

      V.2.2) Information about tenders
         Number of tenders received: 7
         Number of tenders received from SMEs: 1 (SME - as defined in Commission Recommendation 2003/361/EC)          
         Number of tenders received from tenderers from other EU Member States: 0          
         Number of tenders received from tenderers from non-EU Member States: 0          
         Number of tenders received by electronic means: 7

      V.2.3) Name and address of the contractor

      The contract has been awarded to a group of economic operators: No
         
         Contractor (No.1)
             Anything is Possible Media Ltd, 10910014
             Third Floor, 41-46 Frederick Place, Brighton, BN14 EA1, United Kingdom
             NUTS Code: UK
            The contractor is an SME: No

      V.2.4) Information on value of the contract/lot (excluding VAT)
         Initial estimated total value of the contract/lot: 16,000,000          
         Total value of the contract/lot: 16,000,000
         Currency: GBP

      V.2.5) Information about subcontracting
         The contract is likely to be subcontracted: No
         
Section VI: Complementary information

   VI.3) Additional information: T
To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=831588552

   VI.4) Procedures for review

      VI.4.1) Review body
          British Library
          96 Euston Road, London, NW1 2DB, United Kingdom
          Email: andy.kemp@bl.uk

      VI.4.3) Review procedure
         Precise information on deadline(s) for review procedures: Not Provided

      VI.4.4) Service from which information about the review procedure may be obtained
         Not Provided

   VI.5) Date of dispatch of this notice: 20/12/2023