WRAP (Waste and Resources Action Programme) is using Delta eSourcing to run this tender exercise
| Notice Summary |
|---|
| Title: | GB-Banbury: DIG023-001 WRAP Rebrand |
| Notice type: | Competitive Contract Notice |
| Authority: | WRAP (Waste and Resources Action Programme) |
| Nature of contract: | Not applicable |
| Procedure: | Not applicable |
| Short Description: | We are seeking an agency partner to help us deliver a WRAP brand that truly reflects our experience, expertise and global ambition. Our chosen agency should care deeply about mitigating climate change and be willing to meet, challenge and exceed the brief. Based on stakeholder research, we know that to enable circular living on a global scale, we need a brand that positions us as: Less: UK local, quasi-government, passive, low-key, ‘footnote in a report’ More: global NGO, bold, ambitious, pro-active, impactful Whilst retaining: technical expertise, independent convening power, trust and credibility for delivering results. Acknowledging the above, our chosen agency partner will help us to navigate: Global expansion as we establish our presence in the Americas and Asia Pacific; A potential name alteration to reflect our global presence; Brand hierarchy and relationships between WRAP and its various sub-brands, campaigns and initiatives. Our visual and verbal language, to inform our overall; Brand personality. The crux of the challenge is retaining our 20+ years of technical reputation and credibility, with the need to become bolder and broader-reaching as an organisation. |
| Published: | 09/01/2024 07:54 |
View Full Notice
1. Title: GB-Banbury: DIG023-001 WRAP Rebrand
2. Awarding Authority:
Waste & Resources Action Programme
Second Floor, Blenheim Court, 19 George Street, Banbury, OX16 5BH, United Kingdom
Tel. 01295 584109, Email: hannah.russell@wrap.org.uk
Contact: Hannah Russell, Attn: Hannah Russell
3. Contract Type: Services
Sub Type: Other services.
4. Description: Advertising and marketing services. We are seeking an agency partner to help us deliver a WRAP brand that truly reflects our experience, expertise and global ambition. Our chosen agency should care deeply about mitigating climate change and be willing to meet, challenge and exceed the brief. Based on stakeholder research, we know that to enable circular living on a global scale, we need a brand that positions us as:
Less: UK local, quasi-government, passive, low-key, ‘footnote in a report’
More: global NGO, bold, ambitious, pro-active, impactful
Whilst retaining: technical expertise, independent convening power, trust and credibility for delivering results.
Acknowledging the above, our chosen agency partner will help us to navigate:
Global expansion as we establish our presence in the Americas and Asia Pacific;
A potential name alteration to reflect our global presence;
Brand hierarchy and relationships between WRAP and its various sub-brands, campaigns and initiatives.
Our visual and verbal language, to inform our overall;
Brand personality.
The crux of the challenge is retaining our 20+ years of technical reputation and credibility, with the need to become bolder and broader-reaching as an organisation.
5. CPV Codes:
79340000 - Advertising and marketing services.
6. NUTS Codes :
UK - UNITED KINGDOM
7. Main Site or Location of Works, Main Place of Delivery or Main Place of Performance: UNITED KINGDOM,
8. Reference Attributed by the Awarding Authority: DIG023-001
9. Estimated Value of Requirement: Category H: 100K to 500K
Currency: GBP
10. Deadline for Expression of Interest: 26/01/2024 23:45:00
11. Address to which they must be sent:
WRAP, Second Floor, Blenheim Court, 19 George Street, Banbury
12. Other Information:
Other Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/respond/24755UP85C
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-GB-Banbury:-DIG023-001-WRAP-Rebrand/24755UP85C
To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/24755UP85C
TKR-202419-PRO-24923183
Suitable for VCO: No
Procedure Type:OPEN
Period of Work Start date: 05/02/2024
Period of Work End date: 28/06/2024
Is this a Framework Agreement?: no