WRAP (Waste and Resources Action Programme): Creative Services Framework

  WRAP (Waste and Resources Action Programme) is using Delta eSourcing to run this tender exercise

Notice Summary
Title: Creative Services Framework
Notice type: UK2: Preliminary market engagement notice
Authority: WRAP (Waste and Resources Action Programme)
Nature of contract: Services
Procedure: Above threshold - Open procedure
Short Description: WRAP’s Communications Team is exploring the potential establishment of a Creative Services Framework to support the in-house creative team with overflow capacity and specialist expertise. The framework aims to provide flexible access to a pool of freelancers and retained agencies who can deliver a range of creative outputs across digital and print channels. This may include the production of reports & publications, infographics, visual identity development, digital and print assets, photography, videography, animation, and illustration. Given the reactive and fast-paced nature of this work, WRAP seeks suppliers capable of providing high-quality creative solutions with short turnaround times. This preliminary market engagement exercise is intended to assess supplier capabilities, interest and capacity to support this potential framework. The insights gathered will help shape the scope and structure of any future procurement exercise. It is anticipated that the Framework will commence in 2025/26 calendar year, with a proposed initial contract length of 1-5 years. Support/overflow for in-house design team workload and capacity. Examples of request types are listed below, and vary across both digital and offline channels: •Designed PDF reports •Bespoke Infographics •Visual Identity Development •Digital assets (e.g. social, web, paid media) •Print materials (e.g. event materials, banners, flyers, posters) •Photography •Videography •Animation •Illustration •Amendments to existing artwork & publications •Ad hoc support during pinch points (E.g. hero campaign weeks, product launches, high profile events)
Published: 03/04/2025 14:40

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Scope



Scope: Creative Services Framework


Description:


WRAP’s Communications Team is exploring the potential establishment of a Creative Services Framework to support the in-house creative team with overflow capacity and specialist expertise. The framework aims to provide flexible access to a pool of freelancers and retained agencies who can deliver a range of creative outputs across digital and print channels. This may include the production of reports & publications, infographics, visual identity development, digital and print assets, photography, videography, animation, and illustration.

Given the reactive and fast-paced nature of this work, WRAP seeks suppliers capable of providing high-quality creative solutions with short turnaround times. This preliminary market engagement exercise is intended to assess supplier capabilities, interest and capacity to support this potential framework. The insights gathered will help shape the scope and structure of any future procurement exercise.

It is anticipated that the Framework will commence in 2025/26 calendar year, with a proposed initial contract length of 1-5 years.

Support/overflow for in-house design team workload and capacity. Examples of request types are listed below, and vary across both digital and offline channels:

•Designed PDF reports
•Bespoke Infographics
•Visual Identity Development
•Digital assets (e.g. social, web, paid media)
•Print materials (e.g. event materials, banners, flyers, posters)
•Photography
•Videography
•Animation
•Illustration
•Amendments to existing artwork & publications
•Ad hoc support during pinch points (E.g. hero campaign weeks, product launches, high profile events)
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-title/67D4293D68

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/67D4293D68


Total value (estimated):


GBP 600,000 including VAT

Contract dates (estimated)


04/08/2025 to 03/08/2027

CPV Classifications:


22000000 - Printed matter and related products.
92100000 - Motion picture and video services.

Delivery regions:


UK UNITED KINGDOM
   

Engagement


Engagement deadline
25/04/2025
The engagement was carried out before this notice was published. Engagement process description:
This RFI will assist in understanding if there is capability, capacity and supplier interest for this work to determine if it is the right approach or if an alternative would be more suitable.

Questions have been included in Appendix 1. If you are interested in the opportunity, please complete and return by the date included in the RFI.

Contracting authority



       Waste & Resources Action Programme, PCTJ-5948-ZJZV
       Second Floor, Blenheim Court, 19 George Street, Banbury, OX16 5BH, United Kingdom
       Tel. 01295 584100, Email: procurement@wrap.org.uk
       Contact: Natasha Rook

Organisation type: BODY_PUBLIC
Devolved regulations that apply: None

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