University of Bradford: 0454 Creative Design and Marketing Planning Services

  University of Bradford is using Delta eSourcing to run this tender exercise

Notice Summary
Title: 0454 Creative Design and Marketing Planning Services
Notice type: Contract Notice
Authority: University of Bradford
Nature of contract: Services
Procedure: Restricted
Short Description: Creative Development and Marketing Planning Services, comprising the following: Management and co-ordination of specific campaigns relating to the recruitment of UOB students Creative service for both print and online advertising Innovative and cost effective campaigns Evidence of the return on investment of campaigns undertaken Copy writing service Develop staff knowledge Management, research and creative support to the UOB Accurate information relating to educational marketing Marketing and planning support
Published: 14/07/2014 15:41
Please note that the deadline for response to this opportunity has passed. However, you can still register or log-into the Delta eSourcing solution to prepare your Supplier Profile for future opportunities.

View Full Notice

UK-Bradford: Marketing services.

Section I: Contracting Authority
   I.1)Name, Addresses and Contact Point(s):
      University of Bradford
      Richmond Building, Richmond Road, Bradford, BD1 7DP, United Kingdom
      Tel. +44 1274233063, URL: http://bradford.g2b.info, URL: www.brad.ac.uk
      Electronic Access URL: www.delta-esourcing.com
      Electronic Submission URL: www.delta-esourcing.com

      Further information can be obtained at: As Above       
      Specifications and additional documents: As Above       
      Tenders or requests to participate must be sent to: As Above       
   
   I.2)Type of the contracting authority:
      Body governed by public law

   I.3) Main activity:
      Education

   I.4) Contract award on behalf of other contracting authorities:
      The contracting authority is purchasing on behalf of other contracting authorities: No

Section II: Object Of The Contract: SERVICES
   II.1)Description
      II.1.1)Title attributed to the contract by the contracting authority: 0454 Creative Design and Marketing Planning Services
      II.1.2)Type of contract and location of works, place of delivery or of performance: SERVICES         
         Service Category: 27

         Region Codes: UKE41 - Bradford         
      II.1.3) Information about a public contract, a framework or a dynamic purchasing system: The notice involves the setting up of a framework agreement                                                        

      II.1.4)Information on framework agreement:      

            Framework agreement with a single operator
         Duration of the framework agreement:
            Duration in year(s): 4             
         Estimated total value of purchases for the entire duration of the framework agreement:
                                    
            Range between: 300,000 and 400,000
            Currency: GBP
                  
      II.1.5)Short description of the contract or purchase:
      Marketing services. Creative Development and Marketing Planning Services, comprising the following:
Management and co-ordination of specific campaigns relating to the recruitment of UOB students
Creative service for both print and online advertising
Innovative and cost effective campaigns
Evidence of the return on investment of campaigns undertaken
Copy writing service
Develop staff knowledge
Management, research and creative support to the UOB
Accurate information relating to educational marketing
Marketing and planning support
         
      II.1.6)Common Procurement Vocabulary:
         79342000 - Marketing services.
         

      II.1.7) Information about Government Procurement Agreement (GPA):
         The contract is covered by the Government Procurement Agreement (GPA): No       
      II.1.8)Lots:
         This contract is divided into lots: No
      II.1.9)Information about variants:
         Variants will be accepted: Not Provided   
   
   II.2)Quantity Or Scope Of The Contract
      II.2.1)Total quantity or scope:
      Not Provided      
      
      II.2.2)Options: Not Provided         
         II.2.3)Information about renewals:
            This contract is subject to renewal: Not Provided         
   II.3)Duration Of The Contract Or Time-Limit For Completion      
      Not Provided
   Information About Lots
               
Section III: Legal, Economic, Financial And Technical Information
   III.1)Conditions relating to the contract
      III.1.1)Deposits and guarantees required:
      Not Provided
      
      III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
      As identified within the pre-qualification questionnaire (PQQ)
      
      III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
      As identified within the pre-qualification questionnaire (PQQ)
      
      III.1.4)Other particular conditions:
         The performance of the contract is subject to particular conditions: Not Provided      
   III.2)Conditions For Participation
      III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers:

      As identified within the pre-qualification questionnaire (PQQ)      
      III.2.2)Economic and financial capacity
         Economic and financial capacity - means of proof required:         
         
         Information and formalities necessary for evaluating if requirements are met:
         As identified within the pre-qualification questionnaire (PQQ)
      
      III.2.3)Technical capacity
         Technical capacity - means of proof required         
         
         Minimum Level(s) of standards possibly required:
         As identified within the pre-qualification questionnaire (PQQ)      
      III.2.4)Information about reserved contracts: Not Provided   
   III.3)Conditions Specific To Service Contracts
      III.3.1)Information about a particular profession:
         Execution of the service is reserved to a particular profession: Not Provided      
      III.3.2)Staff responsible for the execution of the service:
         Legal persons should indicate the names and professional qualifications of the staff responsible for the execution of the service: Not Provided
Section IV: Procedure
   IV.1)Type Of Procedure
      IV.1.1)Type of procedure: Restricted
      
      IV.1.2)Limitations on the number of operators who will be invited to tender or to participate:
                Not Provided
   
   IV.2)Award Criteria
      IV.2.1)Award criteria:      
         The most economically advantageous tender in terms of
            The criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document

      IV.2.2)Information about electronic auction:
         An electronic auction will be used: No       

   IV.3)Administrative Information
      IV.3.1)File reference number attributed by the contracting authority: 0454-CDM-T14      
      IV.3.2)Previous publication(s) concerning the same contract: No

      IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document:


         Not Provided      
      
      IV.3.4)Time-limit for receipt of tenders or requests to participate
         Date: 15/08/2014
         Time: 10:00      
      IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates: Not Provided      
      IV.3.6)Language(s) in which tenders or requests to participate may be drawn up: Not Provided         


Section VI: Complementary Information

   VI.1)This Is A Recurrent Procurement: Not Provided
   VI.2)Information about European Union funds:
      The contract is related to a project and/or programme financed by European Union funds: Not Provided      
   VI.3)Additional Information: For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-Bradford:-Marketing-services./R67Z59V725

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/R67Z59V725
GO-2014714-PRO-5812679 TKR-2014714-PRO-5812678
   
   VI.4)Procedures For Appeal
      VI.4.1)Body responsible for appeal procedures:
      Not Provided

      VI.4.2)Lodging of appeals: Not Provided   
   
      VI.4.3)Service from which information about the lodging of appeals may be obtained:
            Not Provided

   VI.5) Date Of Dispatch Of This Notice: 14/07/2014

ANNEX A

View any Notice Addenda

View Award Notice

UK-Bradford: Marketing services.

Section I: Contracting Authority
   Title: UK-Bradford: Marketing services.
   I.1)Name, Addresses and Contact Point(s):
      University of Bradford
      Richmond Building, Richmond Road, Bradford, BD1 7DP, United Kingdom
      Tel. +44 1274233063, URL: http://bradford.g2b.info, URL: www.brad.ac.uk
      Electronic Access URL: www.delta-esourcing.com
      Electronic Submission URL: www.delta-esourcing.com

   I.2)Type of the contracting authority:
      Body governed by public law

   I.3) Main activity:
      Not Provided

   I.4) Contract award on behalf of other contracting authorities:
      The contracting authority is purchasing on behalf of other contracting authorities: No

Section II: Object Of The Contract
   II.1)Description
      II.1.1)Title attributed to the contract by the contracting authority: 0454 Creative Design and Marketing Planning Services      
      II.1.2)Type of contract and location of works:
         SERVICES
         
         Service Category: 27
         Do you agree to the publication of this notice?: Yes          
         Region Codes: UKE41 - Bradford         
      II.1.3)Information about a framework or a dynamic purchasing system:
         Not Provided          
      II.1.4)Short description of the contract or purchase(s):
         Marketing services. Creative Development and Marketing Planning Services, comprising the following:
Management and co-ordination of specific campaigns relating to the recruitment of UOB students
Creative service for both print and online advertising
Innovative and cost effective campaigns
Evidence of the return on investment of campaigns undertaken
Copy writing service
Develop staff knowledge
Management, research and creative support to the UOB
Accurate information relating to educational marketing
Marketing and planning support
      II.1.5)Common procurement vocabulary:
         79342000 - Marketing services.
      II.1.6)Information about Government Procurement Agreement (GPA):
         The contract is covered by the Government Procurement Agreement (GPA): No
   
   II.2)Total Final Value Of Contract(s)
      II.2.1) Total final value of the contract(s)
         Not Provided

      
Section IV: Procedure
   IV.1) Type Of Procedure
      IV.1.1)Type of procedure: Restricted
   IV.2)Award Criteria
      IV.2.1)Award criteria: The most economically advantageous tender in terms of:
               
         Criteria - Weighting
         
         Demonstrable understanding of UOB requirements, it’s position in the HE sector and its target audience - 30
         Demonstrable ability to provide a complete creative service including evidence of effective ROI measures for campaigns [case studies] - 20
         Provision of dedicated staff structure - 15
         Price - 15
         Demonstrable ability to provide management, research and creative support to UOB’s Director of External Affairs. - 5
         Commitment to continuous improvement of staff knowledge and ability to suggest innovative solutions - 5
         Quality of Systems - 10
         
      IV.2.2)Information about electronic auction:
         An electronic auction will be used: No
   
   IV.3)Administrative Information
      IV.3.1)File reference number attributed by the contracting authority: 0454-CDM-T14         
      IV.3.2)Previous publication(s) concerning the same contract: No


Section V: Award Of Contract
      
   1: Award And Contract Value
      Contract No: 0454-CDM-T14

      V.1)Date Of Contract Award: 13/03/2015      
      V.2) Information About Offers
         Number Of Offers Received: 5          
         Number Of Offers Received By Electronic Means: 5       
      V.3)Name And Address Of Economic Operator To Whom The Contract Has Been Awarded:
         Official name: PS London Ltd
         Postal address: Angel Wharf, 53 Eagle Wharf Road
         Town: London
         Postal code: N1 7ER
         Country: United Kingdom
         Telephone: +44 2073756450
         Internet address: www.pslondon.co.uk
      V.4)Information On Value Of Contract
         If annual or monthly value:
            Number of months: 36
      V.5)Information about subcontracting:
         The contract is likely to be subcontracted: No


Section VI: Complementary Information
   VI.1)Information about European Union funds:
      The contract is related to a project and/or programme financed by European Union funds: Not Provided    
   VI.2)Additional Information:
      To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=138549982
GO-2015325-PRO-6470318 TKR-2015325-PRO-6470317   
   VI.3.1)Body responsible for appeal procedures:
      Not Provided
   VI.3.2)Lodging of appeals: Not Provided    
   VI.3.3)Service from which information about the lodging of appeals may be obtained:
      Not Provided
   
   VI.4)Date Of Dispatch Of This Notice: 25/03/2015