Birmingham City University: IT087 - CRM Solution for Marketing

  Birmingham City University is using Delta eSourcing to run this tender exercise

Notice Summary
Title: IT087 - CRM Solution for Marketing
Notice type: Contract Notice
Authority: Birmingham City University
Nature of contract: Services
Procedure: Restricted
Short Description: Birmingham City University (BCU) uses a customer relationship management (CRM) system to communicate with prospective students, regularly sending content and information to those for whom it has contact details. This tender process aims to secure a new and more sophisticated system, which will significantly extend our current capacity to communicate with, and nurture the interest of, prospective students of all kinds – early enquirers, registrants and attendees of open days, as well as applicants. The system would be applicable to Home, International, UG and PG (including PGR) markets.
Published: 15/03/2021 16:28
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UK-Birmingham: Sales, marketing and business intelligence software development services.
Section I: Contracting Authority
      I.1) Name and addresses
             Birmingham City University
             Joseph Priestley Building, Cardigan Street, Birmingham, B4 7BD, United Kingdom
             Tel. +44 1213317677, Email: jamie.cupper@bcu.ac.uk
             Main Address: https://www.bcu.ac.uk/
             NUTS Code: UK
      I.2) Joint procurement
      The contract involves joint procurement: No.
      In the case of joint procurement involving different countries, state applicable national procurement law: Not provided       
      The contract is awarded by a central purchasing body: No.
      I.3) Communication
      The procurement documents are available for unrestricted and full direct access, free of charge, at: https://www.delta-esourcing.com/tenders/UK-UK-Birmingham:-Sales%2C-marketing-and-business-intelligence-software-development-services./MXCN6944B5
      Additional information can be obtained from: the abovementioned address
      Tenders or requests to participate must be sent to the abovementioned address       
      Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: Not provided
      I.4) Type of the contracting authority
            Other type:: Higher Education
      I.5) Main activity
            Education

Section II: Object
II.1) Scope of the procurement
      II.1.1) Title: IT087 - CRM Solution for Marketing       
      Reference Number: Not provided
      II.1.2) Main CPV Code:
      72212480 - Sales, marketing and business intelligence software development services.

      II.1.3) Type of contract: SERVICES
      II.1.4) Short description: Birmingham City University (BCU) uses a customer relationship management (CRM) system to communicate with prospective students, regularly sending content and information to those for whom it has contact details.

This tender process aims to secure a new and more sophisticated system, which will significantly extend our current capacity to communicate with, and nurture the interest of, prospective students of all kinds – early enquirers, registrants and attendees of open days, as well as applicants. The system would be applicable to Home, International, UG and PG (including PGR) markets.       
      II.1.5) Estimated total value:
      Value excluding VAT: 1       
      Currency: GBP
      II.1.6) Information about lots:
      This contract is divided into lots: No       
   
II.2) Description
      
      II.2.2) Additional CPV codes:
      Not Provided       
      II.2.3) Place of performance:
      UK UNITED KINGDOM
      
      II.2.4) Description of procurement: Birmingham City University uses a customer relationship management (CRM) system to communicate with prospective students, regularly sending content and information to those for whom it has contact details. Our current system is set to be discontinued in July 2022.

This tender process aims to secure a new and more sophisticated system, which will significantly extend our current capacity to communicate with, and nurture the interest of, prospective students of all kinds – early enquirers, registrants and attendees of open days, as well as applicants. The system would be applicable to Home, International, UG and PG (including PGR) markets.
      II.2.5) Award criteria:
            Price is not the only award criterion and all criteria are stated only in the procurement documents            
      II.2.6) Estimated value:
      Value excluding VAT: Not provided       
      Currency: Not provided       
      II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
      Duration in months: 60       
      This contract is subject to renewal: Yes       
      Description of renewals: Contract Term - 3+1+1 years
      II.2.9) Information about the limits on the number of candidates to be invited:
       Not provided
      Objective criteria for choosing the limited number of candidates: Not provided
      II.2.10) Information about variants:
      Variants will be accepted: No
      II.2.11) Information about options:
      Options:       No             
      Description of options: Not provided
      II.2.12) Information about electronic catalogues:
      Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
      II.2.13) Information about European Union funds:
      The procurement is related to a project and/or programme financed by European Union funds: No       
      Identification of the project: Not provided             
      II.2.14) Additional information: Not provided       


Section III: Legal, Economic, Financial And Technical Information
   III.1) Conditions for participation
      III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
      List and brief description of conditions:          
      Not Provided       
      III.1.2) Economic and financial standing          
      Selection criteria as stated in the procurement documents       
      List and brief description of selection criteria:       
      Not Provided    
      Minimum level(s) of standards possibly required (if applicable) :       
      Not Provided    
      III.1.3) Technical and professional ability    
      Selection criteria as stated in the procurement documents
      List and brief description of selection criteria:       
      Not Provided      
      Minimum level(s) of standards possibly required (if applicable) :          
      Not Provided   
      III.1.5) Information about reserved contracts (if applicable)   
      The contract is reserved to sheltered workshops and economic operators aiming at the social and professional integration of disabled or disadvantaged persons: No       
      The execution of the contract is restricted to the framework of sheltered employment programmes: No    
      
   III.2) Conditions related to the contract
      III.2.1) Information about a particular profession    
      Reference to the relevant law, regulation or administrative provision:          
      Not Provided    
      III.2.2) Contract performance conditions          
      Not Provided          
      III.2.3) Information about staff responsible for the performance of the contract
      Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract: No

Section IV: Procedure
   IV.1) Description RESTRICTED
      IV.1.1) Type of procedure: Restricted   
   
   IV.1.3) Information about a framework agreement or a dynamic purchasing system    
         The procurement involves the establishment of a framework agreement    
         Framework agreement with a single operator       
         Envisaged maximum number of participants to the framework agreement:
Not Provided               
         The procurement involves the setting up of a dynamic purchasing system - NO    
         In the case of framework agreements justification for any duration exceeding 4 years: Not Provided    
   
   
   IV.1.6) Information about electronic auction:
      An electronic auction will be used: No
      Additional information about electronic auction: Not provided
   IV.1.8) Information about the Government Procurement Agreement (GPA)
      The procurement is covered by the Government Procurement Agreement: No       
   IV.2) Administrative information
      IV.2.1) Previous publication concerning this procedure:
         Notice number in the OJ S: Not provided       
      IV.2.2) Time limit for receipt of tenders or requests to participate
       Date: 14/04/2021 Time: 12:00
      IV.2.3) Estimated date of dispatch of invitations to tender or to participate to selected candidates: 10/05/2021       
      IV.2.4) Languages in which tenders or requests to participate may be submitted: English,       
      IV.2.6) Minimum time frame during which the tenderer must maintain the tender: Not Provided      
      

Section VI: Complementary Information
   VI.1) Information about recurrence
   This is a recurrent procurement: No    
   Estimated timing for further notices to be published: Not provided
   VI.2) Information about electronic workflows
   Electronic ordering will be used Yes       
   Electronic invoicing will be accepted No       
   Electronic payment will be used Yes       
   VI.3) Additional Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-Birmingham:-Sales%2C-marketing-and-business-intelligence-software-development-services./MXCN6944B5

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/MXCN6944B5
   VI.4) Procedures for review
   VI.4.1) Review body:
             Royal Courts of Justice
       Strand, London, WS2A 2LL, United Kingdom
       Tel. +44 1213317677
       Internet address: https://www.bcu.ac.uk/
   VI.4.2) Body responsible for mediation procedures:
Not provided
   VI.4.3) Review procedure
   Precise information on deadline(s) for review procedures:    
    Not Provided    
   VI.4.4) Service from which information about the lodging of appeals may be obtained:
Not provided
   VI.5) Date Of Dispatch Of This Notice: 15/03/2021

Annex A


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