Notting Hill Genesis: Notting Hill Home Ownership - Media Agency Services

UK-London: Advertising and marketing services.
Section I: Contracting Authority
      I.1) Name and addresses
             Notting Hill Home Ownership Limted
             Bruce Kenrick House, 2 Killick Street, London, N1 9FL, United Kingdom
             Email: tender@nhhg.org.uk
             Contact: Central Procurement
             Main Address: https://www.bipsolutions.com, Address of the buyer profile: http://www.nottinghillhousing.org.uk/
             NUTS Code: UKI
      I.2) Joint procurement
      The contract involves joint procurement: No.
      In the case of joint procurement involving different countries, state applicable national procurement law: Not provided       
      The contract is awarded by a central purchasing body: No.
      I.3) Communication
      The procurement documents are available for unrestricted and full direct access, free of charge, at: http://www.delta-esourcing.com/tenders/UK-UK-London:-Advertising-and-marketing-services./K28S2W9JR2
      Additional information can be obtained from: the abovementioned address
      Tenders or requests to participate must be sent electronically via https://www.delta-esourcing.com/delta/buyers/tenders/viewTenderStatus.html?id=206447306 to the abovementioned address       
      Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: Not provided
      I.4) Type of the contracting authority
            Body governed by public law
      I.5) Main activity
            Housing and community amenities

Section II: Object
II.1) Scope of the procurement
      II.1.1) Title: Notting Hill Home Ownership - Media Agency Services       
      Reference Number: Not provided
      II.1.2) Main CPV Code:
      79340000 - Advertising and marketing services.

      II.1.3) Type of contract: SERVICES
      II.1.4) Short description: The contracting authority, Notting Hill Home Ownership (NHHO), wishes to procure a full-service media agency to work as a proactive partner to provide media planning and buying support in relation to London property advertising. We would require our media agency to be able to meet these key objectives:

A - Media Buying
B - Media Planning and Reporting
C - Accountability Analysis
D - Social Media targeted advertising placement - management and reporting
E - Data and Direct Marketing Management
F - Sales and Lead Data management
G - Media Innovation

Potential Bidders must have experience of operating within London, or a City of similar size and complexity, they must be able to demonstrate links with media outlets within London and understanding of the importance of maximising return on investment for NHHO when launching a media campaign.       
      II.1.5) Estimated total value:
      Value excluding VAT: 1,800,000       
      Currency: GBP
      II.1.6) Information about lots:
      This contract is divided into lots: No       
   
II.2) Description
      
      II.2.2) Additional CPV codes:
      79310000 - Market research services.
      79413000 - Marketing management consultancy services.
      
      II.2.3) Place of performance:
      UKI LONDON
      
      II.2.4) Description of procurement: To provide a strategic media buying service to support Notting Hill Housing’s (NHH) sales programme. To develop a strategic approach to increase awareness of NHH’s sales programme and increase the volume of sales enquiries. To support the marketing function to raise awareness of the NHH brand as a developer of private sale homes, shared ownership homes and social housing

Bidders should be aware that NHH has included 'marketing management consultancy service' and 'market research services' within the CPV codes for completeness, however should NHH require these services, it would form a small percentage of the total contract value.
      II.2.5) Award criteria:
            Price is not the only award criterion and all criteria are stated only in the procurement documents            
      II.2.6) Estimated value:
      Value excluding VAT: 1,800,000       
      Currency: GBP       
      II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
      Start: 23/08/2016 / End: 22/08/2019       
      This contract is subject to renewal: Yes       
      Description of renewals: This contract may be renewed upon it's expiry
      
      II.2.10) Information about variants:
      Variants will be accepted: No
      II.2.11) Information about options:
      Options:       No             
      Description of options: Not provided
      II.2.12) Information about electronic catalogues:
      Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
      II.2.13) Information about European Union funds:
      The procurement is related to a project and/or programme financed by European Union funds: No       
      Identification of the project: Not provided             
      II.2.14) Additional information: Not provided       


Section III: Legal, Economic, Financial And Technical Information
   III.1) Conditions for participation
      III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
      List and brief description of conditions:          
      Not Provided       
      III.1.2) Economic and financial standing       
      List and brief description of selection criteria:       
      Not Provided    
      Minimum level(s) of standards possibly required (if applicable) :       
      Not Provided    
      III.1.3) Technical and professional ability
      List and brief description of selection criteria:       
      Not Provided      
      Minimum level(s) of standards possibly required (if applicable) :          
      Not Provided   
      III.1.5) Information about reserved contracts (if applicable)   
      The contract is reserved to sheltered workshops and economic operators aiming at the social and professional integration of disabled or disadvantaged persons: No       
      The execution of the contract is restricted to the framework of sheltered employment programmes: No    
      
   III.2) Conditions related to the contract
      III.2.1) Information about a particular profession          
      Execution of the service is reserved to a particular profession    
      Reference to the relevant law, regulation or administrative provision:          
      Not Provided    
      III.2.2) Contract performance conditions          
      Not Provided          
      III.2.3) Information about staff responsible for the performance of the contract
      Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract: No

Section IV: Procedure
   IV.1) Description
      IV.1.1) Type of procedure: Open   
   
   IV.1.3) Information about a framework agreement or a dynamic purchasing system    
         The procurement involves the establishment of a framework agreement - NO    
         In the case of framework agreements justification for any duration exceeding 4 years: Not Provided    
   
   
   IV.1.6) Information about electronic auction:
      An electronic auction will be used: No
      Additional information about electronic auction: Not provided
   IV.1.8) Information about the Government Procurement Agreement (GPA)
      The procurement is covered by the Government Procurement Agreement: No       
   IV.2) Administrative information
      IV.2.1) Previous publication concerning this procedure:
         Notice number in the OJ S: Not provided       
      IV.2.2) Time limit for receipt of tenders or requests to participate
       Date: 29/07/2016 Time: 17:00
            
      IV.2.4) Languages in which tenders or requests to participate may be submitted: English,       
      IV.2.6) Minimum time frame during which the tenderer must maintain the tender:
         Until: 28/02/2017
      
      IV.2.7) Conditions for opening of tenders:
         Date: 01/08/2016
         Time: 12:00
      

Section VI: Complementary Information
   VI.1) Information about recurrence
   This is a recurrent procurement: No    
   Estimated timing for further notices to be published: Not provided
   VI.2) Information about electronic workflows
   Electronic ordering will be used No       
   Electronic invoicing will be accepted No       
   Electronic payment will be used No       
   VI.3) Additional Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

Where the term contracting authority has been referred to specifically in relation to Notting Hill Home Ownership, this means "any parent undertaking of Notting Hill Housing Trust or Notting Hill Home Ownership, and any subsidiary undertaking of Notting Hill Housing Trust or Notting Hill Home Ownership or of such parent undertaking, now or in the future.

Bidders should note the contract value advertised for this opportunity has been calculated from the past 3 years of spend.

To access the tender documents, Bidders should enter the following Access Code:K28S2W9JR2
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-London:-Advertising-and-marketing-services./K28S2W9JR2

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/K28S2W9JR2
   VI.4) Procedures for review
   VI.4.1) Review body:
             Court of Appeal
       Royal Courts of Justice, Strand, London, WC2A 2LL, United Kingdom
   VI.4.2) Body responsible for mediation procedures:
             Centre for Effective Dispute Resolution (CEDR)
          70 Fleet Street, London, EC4Y 1EU, United Kingdom
   VI.4.3) Review procedure
   Precise information on deadline(s) for review procedures:    
    Not Provided    
   VI.4.4) Service from which information about the lodging of appeals may be obtained:
Not provided
   VI.5) Date Of Dispatch Of This Notice: 28/06/2016

Annex A