British Business Bank Plc has published this notice through Delta eSourcing
| Notice Summary |
|---|
| Title: | Paid Media Services |
| Notice type: | UK4: Tender notice |
| Authority: | British Business Bank Plc |
| Nature of contract: | Services |
| Procedure: | Above threshold - Open procedure |
| Short Description: | British Business Bank (‘the Bank’) is seeking to review and appoint an agency to deliver media planning, buying, campaign delivery and optimisation across the Bank’s paid media channels, providing outcome-based, end-to-end national and regional campaign management. This also includes delivery of campaigns for its Start Up Loans programme. Historically, this was operated by a separate agency; with media buying and planning consolidated into a single agency for the Bank back in 2020. Over the past 5 years it has been managed alongside the wider Bank’s paid media campaigns but still planned and bought separately. The expectation is for further consolidation so that it becomes a key aspect of an overall Bank media strategy moving forward. Over the last few years, the Banks media activity has followed an ‘always on’ approach to help improve knowledge and understanding of ‘access to finance’ amongst SME’s, via the combination of supporting Brand, Content and Product. This has been part of the Marketing Engagement and Demand strategy in order to deliver against the Bank’s objectives: driving sustainable growth, backing innovation, unlocking potential and building the modern green economy. In order to do this, one of our key enablers is that of Customer Centricity – placing customers at the heart of everything we do. |
| Published: | 16/06/2025 12:54 |
View Full Notice
Scope
Description: British Business Bank (‘the Bank’) is seeking to review and appoint an agency to deliver media planning, buying, campaign delivery and optimisation across the Bank’s paid media channels, providing outcome-based, end-to-end national and regional campaign management.
This also includes delivery of campaigns for its Start Up Loans programme. Historically, this was operated by a separate agency; with media buying and planning consolidated into a single agency for the Bank back in 2020. Over the past 5 years it has been managed alongside the wider Bank’s paid media campaigns but still planned and bought separately. The expectation is for further consolidation so that it becomes a key aspect of an overall Bank media strategy moving forward.
Over the last few years, the Banks media activity has followed an ‘always on’ approach to help improve knowledge and understanding of ‘access to finance’ amongst SME’s, via the combination of supporting Brand, Content and Product. This has been part of the Marketing Engagement and Demand strategy in order to deliver against the Bank’s objectives: driving sustainable growth, backing innovation, unlocking potential and building the modern green economy. In order to do this, one of our key enablers is that of Customer Centricity – placing customers at the heart of everything we do.
To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=959304098
Total value (estimated):
GBP 4,227,000 excluding VAT GBP 5,072,400 including VAT
Description
Contract dates (estimated)
14/10/2025 to 13/10/2028
CPV Classifications:
79341400 - Advertising campaign services.
Contract can be extended:
Yes
Extension Date:
13/10/2029
Delivery regions:
UK UNITED KINGDOM
Award criteria:
Quality criterion - Name: Part 1 (Various Quality Questions) / Weighting: 65
Quality criterion - Name: Part 2 (Presentation Stage) / Weighting: 10
Quality criterion - Name: Price / Weighting: 25
Submission
Enquiry deadline: 01/07/2025 Time: 17:00Tender submission deadline: 11/07/2025 Time: 14:00
Submission address and any special instructions: https://www.delta-esourcing.com/respond/4J96D3WJS4
An electronic auction will be used: No
Languages that may be used for submission: English, Award decision date (estimated): 26/08/2025
Procedure
Procedure type: Open procedure
Contracting authority
British Business Bank, PGTM-8337-GYXM
Steel City House, 2 West Street, Sheffield, S1 2GQ, United Kingdom
Tel. +441142127877, Email: Procurement@british-business-bank.co.uk
Contact: Procurement
Address of the buyer profile: https://www.british-business-bank.co.uk
Organisation type: MINISTRY
Devolved regulations that apply: None