British Tourist Authority : BTA824 Airline Provider Partnership

UK-London: Administrative services related to tourism affairs.
Preliminary Questions
   This notice is for Prior information notice: No
   This notice is for Contract notice: No
   This notice is for Contract award notice: Yes
         
Section I: Contracting Authority

I.1) Name and addresses:
       British Tourist Authority
       Sanctuary Buildings, 20 Great Smith Street, Westminster, London, SW1P 3BT, United Kingdom
       Email: procurement@visitbritain.org
       Contact: Procurement
       Main Address: https://www.visitbritain.com
       NUTS Code: UKI
      Specifications and additional documents: ANNEX A.II
      
I.2) Joint procurement:
   The contract involves joint procurement: No.
   The contract is awarded by a central purchasing body: No .

I.4) Type of the contracting authority    
   Body governed by public law
I.5) Main activity:    
   Recreation, culture and religion

Section II: Object

II.1) Scope of the procurement
   II.1.1) Title: BTA824 Airline Provider Partnership          
         Reference number: BTA824          
   II.1.2) Common Procurement Vocabulary:       
      75125000 - Administrative services related to tourism affairs.
   II.1.3) Type of contract: SERVICE

   II.1.4) Short description:
   VisitBritain is seeking an airline partner to work with during 2017/18 to assist in promoting flight routes into London and regional Britain, developing Great Britain content to promote throughout their channels and general marketing. The activity will have a 360 degree approach, encompassing everything from research and insights, social media, PR, product distribution through dedicated holiday arm , specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking to advocacy.The partner should also have good connections into the travel trade in the key market to extend activity into offline channels. This activity must align with VisitBritain’s global brand campaign– Great Britain Home of Amazing Moments and this will be visible at every consumer touchpoint.          
   
   II.1.6) Information about lots:
      This contract is divided into lots: No           
   II.1.7) Total value of the procurement (excluding VAT)       
      Value : 1,500,000 Currency : GBP    

   II.2) Lot Description    
   II.2.3) Place of performance:       
      Region Codes:               
         UKI - LONDON
   II.2.4) Description of the procurement:       
      VisitBritain is seeking an airline partner to work with during 2017/18 to assist in promoting flight routes into London and regional Britain, developing Great Britain content to promote throughout their channels and general marketing.
The activity will have a 360 degree approach, encompassing everything from research and insights, social media, PR, product distribution through dedicated holiday arm , specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking to advocacy.
The partner should also have good connections into the travel trade in the key market to extend activity into offline channels. This activity must align with VisitBritain’s global brand campaign– Great Britain Home of Amazing Moments and this will be visible at every consumer touchpoint.
   II.2.13) Information about European Union funds
      The procurement is related to a project and/or programme financed by European Union funds : NO           
   II.2.14) Additional information       
      Not Provided
   
      
Section IV: Procedure   

IV.1) Description   
   IV.1.1) Type of procedure                    
         Restricted procedure                          
   IV.1.3) Information about a framework agreement or a dynamic purchasing system                
         The procurement involves the establishment of a framework agreement - NO           
   IV.1.6) Information about electronic auction
         An electronic auction will be used - Not Provided          
   IV.1.8) Information about Government Procurement Agreement (GPA )
         The contract is covered by the Government Procurement Agreement (GPA) - Not Provided
IV.2) Administrative information       
   IV.2.1) Previous publication concerning this procedure    
   Notice number in OJEU: Not Provided    
   IV.2.9) Information about termination of call for competition in the form of a prior information notice
         The contracting authority will not award any further contracts based on the above prior information notice - No

Section V: Award of Contract
   
Award of Contract : 1
   Contract No: BTA824       
   Title:
   A contract/lot is awarded: Yes
V.2) Award of contract:
   V.2.1) Date of conclusion of the contract: 03/07/2017    
   V.2.2) Information about tenders
      Number of tenders received: 1       
      Number of tenders received from SMEs: Not Provided (SME – as defined in Commission Recommendation 2003/361/EC)
      Number of tenders received from tenderers from other EU Member States: Not Provided       
      Number of tenders received from tenderers from non-EU Member States: 1       
      Number of tenders received by electronic means: 1       
      The contract has been awarded to a group of economic operators No
   V.2.3) Name and address of the contractor       
      Name and address of the contractor No. 1
       Etihad Airways
       Airport Road, Khalifa City A, Abu Dhabi, 35566, United Arab Emirates
       Tel. +97 125110000
       Internet address: http://www.etihad.com
       NUTS Code: UKI
      The contractor is an SME : No       
   V.2.4) Information on value of the contract/lot (excluding VAT)   
      Initial estimated total value of the contract/lot: 1,500,000 - Currency: GBP       
      Total value of the contract/lot: 1,500,000 - Currency: GBP       
   V.2.5) Information about subcontracting       
      Not Provided

Section VI: Complementary Information    
VI.3) Additional Information:       
   Expiry of the 10 day standstill period is midnight 13 July 2017.
To view this notice, please click here:
https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=266269326
GO-201774-PRO-10567691 TKR-201774-PRO-10567690              
VI.4) Procedures For Appeal
   VI.4.1) Body responsible for appeal procedures:
       VisitBritain
       Sanctuary Buildings, 20 Great Smith Street, Westminster, London, SW1P 3BT, United Kingdom
       Email: procurement@visitbritain.org                
   VI.4.2) Body responsible for mediation procedures:
       Visit Britain
       Sanctuary Buildings, 20 Great Smith Street, London, SW1P 3BT, United Kingdom       
   VI.4.3) Review procedure
      Precise information on deadline(s) for review procedures:                
         Not Provided       
   VI.4.4) Service from which information about the lodging of appeals may be obtained:
       VisitBritain
       Sanctuary Buildings, 20 Great Smith Street, Westminster, London, SW1P 3BT, United Kingdom
       Email: procurement@visitbritain.org       

VI.5) Date Of Dispatch Of This Notice: 04/07/2017