Shropshire Council: PR & Marketing Services for the Marches Local Enterprise Partnership & Growth Hub

  Shropshire Council is using Delta eSourcing to run this tender exercise

Notice Summary
Title: PR & Marketing Services for the Marches Local Enterprise Partnership & Growth Hub
Notice type: Contract Notice
Authority: Shropshire Council
Nature of contract: Services
Procedure: Open
Short Description: The successful contractor will develop and deliver the following PR and marketing services for both the Marches Local Enterprise Partnership (LEP), including the Hereford Enterprise Zone (HEZ) and the Marches Growth Hub (MGH), including supporting the promotion of activities at the three Growth Hub sites in Herefordshire, Shrewsbury and Telford & Wrekin. The initial duration of the contract is July 2018 – April 2020. There will then be an option to extend to March 2021, subject to successful performance review and further funding being confirmed.
Published: 04/04/2018 16:35
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UK-Shrewsbury: Public relations services.
Section I: Contracting Authority
      I.1) Name and addresses
             Shropshire Council
             Shirehall, Abbey Foregate, Shrewsbury, SY2 6ND, United Kingdom
             Tel. +44 1743252993, Email: procurement@shropshire.gov.uk
             Contact: Nigel Denton
             Main Address: http://www.shropshire.gov.uk/
             NUTS Code: UKG3
      I.2) Joint procurement
      The contract involves joint procurement: No.
      In the case of joint procurement involving different countries, state applicable national procurement law: Not provided       
      The contract is awarded by a central purchasing body: No.
      I.3) Communication
      The procurement documents are available for unrestricted and full direct access, free of charge, at: http://www.delta-esourcing.com/tenders/UK-UK-Shrewsbury:-Public-relations-services./9AW54YNKJ8
      Additional information can be obtained from: the abovementioned address
      Tenders or requests to participate must be sent electronically via http://www.delta-esourcing.com/tenders/UK-title/9AW54YNKJ8 to the abovementioned address       
      Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: Not provided
      I.4) Type of the contracting authority
            Regional or local authority
      I.5) Main activity
            General public services

Section II: Object
II.1) Scope of the procurement
      II.1.1) Title: PR & Marketing Services for the Marches Local Enterprise Partnership & Growth Hub       
      Reference Number: RMCV 023
      II.1.2) Main CPV Code:
      79416000 - Public relations services.

      II.1.3) Type of contract: SERVICES
      II.1.4) Short description: The successful contractor will develop and deliver the following PR and marketing services for both the Marches Local Enterprise Partnership (LEP), including the Hereford Enterprise Zone (HEZ) and the Marches Growth Hub (MGH), including supporting the promotion of activities at the three Growth Hub sites in Herefordshire, Shrewsbury and Telford & Wrekin. The initial duration of the contract is July 2018 – April 2020. There will then be an option to extend to March 2021, subject to successful performance review and further funding being confirmed.       
      II.1.5) Estimated total value:
      Value excluding VAT: 260,000       
      Currency: GBP
      II.1.6) Information about lots:
      This contract is divided into lots: No       
   
II.2) Description
      
      II.2.2) Additional CPV codes:
      79342000 - Marketing services.
      
      II.2.3) Place of performance:
      UKG3 West Midlands
      
      II.2.4) Description of procurement: The Marches Local Enterprise Partnership wishes to procure the services of a suitably qualified and experienced organisation to develop and deliver the following PR and marketing services for both the Marches Local Enterprise Partnership (LEP), including the Hereford Enterprise Zone (HEZ) and the Marches Growth Hub (MGH), including supporting the promotion of activities at the three Growth Hub sites in Herefordshire, Shrewsbury and Telford & Wrekin.
•Review and update PR/Marketing and branding guidelines for the LEP and MGH
•Develop and deliver annual PR and marketing delivery plans for the LEP, HEZ and MGH
•Develop/update as frequently as necessary the content of the LEP and MGH websites. Also prepare and analyse reports on website usage via google analytics and maintain /update Search Engine Optimisation (SEO) levels for consideration by the LEP team and the Growth Hub Steering Group
•Develop and issue a 2 monthly stakeholder e-newsletters for the LEP and MGH
•Develop press releases, handle all media enquiries and as appropriate develop media campaigns for the LEP, HEZ and MGH plus the three physical hubs in Herefordshire, Shrewsbury and Telford & Wrekin
•Prepare with the LEP team the LEP annual report for publication
•Promote the LEP, HEZ and MGH via social media channels
•Have the facility to provide photographs to update the websites and for the media
•Support the LEP & MGH team in organising approx. 10 events/annum for businesses and key stakeholders – organising speakers, venues, staging, marketing and PR of the events and managing invites if invite only events.
•Attendance and input at MGH Operational Group, MGH Steering Group, MGH Campaign meetings and other relevant LEP/HEZ meetings
•Support the design and procurement of marketing materials in line with brand guidelines
•Advise on the promotion and marketing of new LEP/HEZ/MGH initiatives as required.

The initial duration of the contract is July 2018 – April 2020. There will then be an option to extend to March 2021, subject to successful performance review and further funding being confirmed.
      II.2.5) Award criteria:
            Price is not the only award criterion and all criteria are stated only in the procurement documents            
      II.2.6) Estimated value:
      Value excluding VAT: 260,000       
      Currency: GBP       
      II.2.7) Duration of the contract, framework agreement or dynamic purchasing system:
      Start: 01/07/2018 / End: 31/03/2020       
      This contract is subject to renewal: Yes       
      Description of renewals: Option to extend for a further 12 month period
      
      II.2.10) Information about variants:
      Variants will be accepted: No
      II.2.11) Information about options:
      Options:       No             
      Description of options: Not provided
      II.2.12) Information about electronic catalogues:
      Tenders must be presented in the form of electronic catalogues or include an electronic catalogue: No
      II.2.13) Information about European Union funds:
      The procurement is related to a project and/or programme financed by European Union funds: No       
      Identification of the project: Not provided             
      II.2.14) Additional information: Not provided       


Section III: Legal, Economic, Financial And Technical Information
   III.1) Conditions for participation
      III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
      List and brief description of conditions:          
      See tender documents    
      III.1.2) Economic and financial standing          
      Selection criteria as stated in the procurement documents       
      List and brief description of selection criteria:       
      Not Provided    
      Minimum level(s) of standards possibly required (if applicable) :       
      Not Provided    
      III.1.3) Technical and professional ability    
      Selection criteria as stated in the procurement documents
      List and brief description of selection criteria:       
      Not Provided      
      Minimum level(s) of standards possibly required (if applicable) :          
      Not Provided   
      III.1.5) Information about reserved contracts (if applicable)   
      The contract is reserved to sheltered workshops and economic operators aiming at the social and professional integration of disabled or disadvantaged persons: No       
      The execution of the contract is restricted to the framework of sheltered employment programmes: No    
      
   III.2) Conditions related to the contract
      III.2.1) Information about a particular profession    
      Reference to the relevant law, regulation or administrative provision:          
      Not Provided    
      III.2.2) Contract performance conditions       
      See tender documents          
      III.2.3) Information about staff responsible for the performance of the contract
      Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract: No

Section IV: Procedure
   IV.1) Description OPEN
      IV.1.1) Type of procedure: Open   
   
   IV.1.3) Information about a framework agreement or a dynamic purchasing system    
         The procurement involves the establishment of a framework agreement - NO    
         In the case of framework agreements justification for any duration exceeding 4 years: Not Provided    
   
   
   IV.1.6) Information about electronic auction:
      An electronic auction will be used: No
      Additional information about electronic auction: Not provided
   IV.1.8) Information about the Government Procurement Agreement (GPA)
      The procurement is covered by the Government Procurement Agreement: No       
   IV.2) Administrative information
      IV.2.1) Previous publication concerning this procedure:
         Notice number in the OJ S: Not provided       
      IV.2.2) Time limit for receipt of tenders or requests to participate
       Date: 08/05/2018 Time: 12:00
            
      IV.2.4) Languages in which tenders or requests to participate may be submitted: English,       
      IV.2.6) Minimum time frame during which the tenderer must maintain the tender:
         Until: 30/04/2019
      
      IV.2.7) Conditions for opening of tenders:
         Date: 08/05/2018
         Time: 12:00
      

Section VI: Complementary Information
   VI.1) Information about recurrence
   This is a recurrent procurement: No    
   Estimated timing for further notices to be published: Not provided
   VI.2) Information about electronic workflows
   Electronic ordering will be used No       
   Electronic invoicing will be accepted No       
   Electronic payment will be used No       
   VI.3) Additional Information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.
For more information about this opportunity, please visit the Delta eSourcing portal at:
https://www.delta-esourcing.com/tenders/UK-UK-Shrewsbury:-Public-relations-services./9AW54YNKJ8

To respond to this opportunity, please click here:
https://www.delta-esourcing.com/respond/9AW54YNKJ8
   VI.4) Procedures for review
   VI.4.1) Review body:
             Shropshire Council
       Shirehall, Abbey Foregate, Shrewsbury, SY2 6ND, United Kingdom
       Tel. +44 1743252993, Email: procurement@shropshire.gov.uk
       Internet address: http://www.shropshire.gov.uk/
   VI.4.2) Body responsible for mediation procedures:
             Shropshire Council
          Shirehall, Abbey Foregate, Shrewsbury, SY2 6ND, United Kingdom
          Tel. +44 1743252993
   VI.4.3) Review procedure
   Precise information on deadline(s) for review procedures:    
    Not Provided    
   VI.4.4) Service from which information about the lodging of appeals may be obtained:
          Shropshire Council
       Shirehall, Abbey Foregate, Shrewsbury, SY2 6ND, United Kingdom
       Tel. +44 1743252993, Email: procurement@shropshire.gov.uk
       Internet address: http://www.shropshire.gov.uk/
   VI.5) Date Of Dispatch Of This Notice: 04/04/2018

Annex A


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